The Centric License Plate Has a New Home

Remember that license plate we showed you a few months ago? The one that read, "Centric"? Well, the same member of the extended Centric Parts family responsible for the plate has attached it to an even more impressive statement of brand loyalty.

Robert Geist, a member of the sales force at Parts Authority in Phoenix just sent over some photos of where we can find those personalized license plates. The plates are proudly displayed on an awesome looking Hyundai with Centric Parts, PosiQuiet, StopTech and Fleet Performance logos all over it. And when we say all over it, we mean all over it. Take a look at the photos and you'll see a car completely wrapped in Centric livery!

As we said last time, we see this kind of dedication from our employees and sales force in many different ways, but this being a distributor, we are truly humbled and we had to share.

If you are in the Phoenix area, keep an eye out for the car, the plates and Robert, who will more than likely be wearing a Centric cap for good measure.

Another Story of Centric Customer Enthusiasm

One of our outside salespeople just shared another story of Centric customer enthusiasm we wanted to share with all of you as well. Cost Less Auto Parts is a Centric customer with two stores in Vancouver, Washington. They are probably one of - if not the - busiest retail auto parts stores in the Northwest. Customers must take a number when they walk in if they want to be waited on by one of the 15 or so countermen.

The business was originally established about 30 years ago by Dave Alderson. Pat Hortsch has been at the helm for the past ten years, growing the business and adding a second location a few years later.

The cool part is that these guys love Centric Parts. When they made a sign for their front display (top), they prominently featured Centric's PosiQuiet pads. Even better, when they added new graphics to their van, they once again used a huge image of PosiQuiet pads on the sides. We love that kind of enthusiasm for Centric! Thanks for the support!

Look For Centric Parts at the end of YOUR Rainbow

Arriving at work on a gloomy Wednesday morning, our employees were greeted by the above sight. Struck by the image, Danee Han of sales snapped a quick pic and sent it out to the team. While your first reaction to the image might be, "What a beautiful rainbow!" our first response was, "Even Mother Nature appreciates Centric Parts." To most of our customers, Centric is the pot of gold at the end of a rainbow - offering products and services that far outreach expectations.

Having to replace brake pads, rotors, hoses, lines, hydraulics or any other brake or clutch component is never a fun experience for the consumer. The gloom of having to deal with an unexpected problem - or finally dealing with something they've tried to put off as long as possible - can be an unpleasant experience...unless they choose Centric Parts.

When choosing Centric Parts, consumers quickly discover what technicians have known for a long time - Using Centric Parts products will result in the most trouble-free repair or upgrade around. From our PosiQuiet Pads that include a full application-specific hardware kit in every box, to advanced metallurgy High Carbon Rotors that greatly reduce the possibility of pad squeal - especially with higher friction, European style brake pad compounds - Centric Parts products deliver the most trouble-free and cost-effective braking in the marketplace.

With Centric's exhaustive coverage of tens of thousands of applications for1937-2013 model year vehicles and better than 90% fill rate, Centric has the part you need when you need it - and customers will have the best quality brake components in the world to keep them safe and in control in any braking conditions. It's a nice surprise waiting at the end of the gloom.