Presented by Centric Parts and its StopTech performance and racing division

November 4, 2009

Dino Enters AIA Hall of Fame - Alive!

Another big day for the Centric Parts family in Las Vegas for SEMA and AAPEX. Today Centric Parts CEO Dino Crescentini was inducted into the Aftermarket Industry Association Hall of Fame, which is the highest honor handed out by AIA. You can read the details in this press release.

The quote of the day has to be the one uttered by a visitor to the StopTech booth at SEMA when she heard that Dino was at AAPEX getting this honor.

"I thought he was dead."

Ouch!

The story behind this is that last year another race car driver named Dino Crescentini perished in a track accident during a race in a different series than the one the Centric Parts CEO races in. Obituaries showed up all over race media - with a picture of the wrong Dino - our Dino.

The journalists had used Google Images to find a photo of the deceased. They typed in "Dino Crescentini race car driver" and, not knowing there were two people with the same name in this community, ran the first photo they found.

The situation was compounded by the fact he was scuba diving in a remote part of the world when the news broke. Therefore he was uncharacteristically not returning phone calls.

Over a year later, it turns out there are still a few people out there who did not see the corrections and retractions that ran a days later.